Over the past couple of months I have been muddling my way through setting up a social media marketing “strategy” (both personally and corporately) here at SamePage. Currently, my strategy resembles the equivalent of a bunch of “digital post-it notes”:various bookmarks, URLs, links what-have-you scattered across my desk(top), browser, iPhone, etc. How do you scrape all this together into a coherent, useable, package? RSS, Twitter, tehnorati, ning, FB….a couple of times I have literally deactivated my FB account because I felt a responsibility to maintain it even though I found most of the content completely irrevelant.
I have read numerous books and blogs but I get the feeling that NOONE else really knows either and that there is a very fine line between an expert and a novice. (He who Tweets loudest…)
Anyway – I ran across this blog entry by Anthony Coppedge and found it relevant.
I echo his questions: What works for you?
